Last updated: 5 May 2026

This Cookie Policy explains how Sporting Chronicle (“we”, “us”, or “our”) uses cookies and similar tracking technologies when you visit our website.

By continuing to browse our website, you agree to our use of cookies as outlined in this policy and our accompanying Privacy Policy.

1. What Are Cookies?

Cookies are small text files that are placed and stored on your computer, smartphone, or other internet-enabled device when you visit a website. They are widely used to make websites work more efficiently, improve the user browsing experience, and provide analytical reporting information to the website owners.

2. How We Use Cookies

We use cookies to track user interactions, optimize performance, and deliver targeted advertising. The types of cookies used on our site fall into the following four functional categories:

Essential Cookies: These are strictly necessary for the fundamental operation of our website. They enable core site functionality such as secure login areas and page navigation.
Performance & Analytics Cookies: These cookies collect anonymous data about how visitors interact with our site (e.g., Google Analytics). They show us which pages are visited most frequently and help us find technical errors.
Functionality Cookies: These are used to recognize you when you return to our website. This allows us to remember your specific preferences, settings, and display choices.
Targeting & Advertising Cookies: These cookies track your online activity to help advertisers deliver more relevant, personalized advertisements across the web and measure the performance of their ad campaigns.

3. Third-Party Advertising Cookies

As a website monetized through display advertising, third-party vendors (including Google) place tracking cookies on your device to display high-quality ads tailored to your personal interests.

These ad networks use behavioral cookies to build a profile of your browsing habits across different websites. This allows them to show you relevant sports, lifestyle, or commercial offers based on your inferred interests rather than showing generic ads.

4. How to Manage and Control Cookies

You have the right to accept, decline, or delete cookies at any time. Most modern internet browsers allow you to manage cookie permissions directly through their settings panel (usually found under “Privacy & Security”).

Please note that if you choose to block or disable all cookies entirely, certain interactive elements, tables, or features of our website may not function correctly.

To opt out of targeted web tracking from Google’s partner networks specifically, you can alter your preferences using the official Google Ad Settings panel.

5. Policy Updates

We reserve the right to modify this Cookie Policy at any time to comply with shifting global privacy rules or updates to our ad network integrations. Any adjustments will be posted directly to this page with a revised date marker.

6. Contact Us

If you have any further questions or require technical details regarding our specific cookie implementation or data tracking, please reach out via our primary website contact links.